Panasonic Unveils Lumix DMC-GF7 Featuring Modern Selfie Functions

Panasonic Unveils Lumix DMC-GF7 Featuring Modern Selfie Functions

Posted January 21, 2015 at 7:25pm
by Yoav Levytam
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Panasonic has announced a new Digital Single Lens Mirrorless (DSLM) Camera, the DMC-GF7 (GF7). The GF7 offers modern selfie shooting features – one of the world’s most powerful trends - in a classic styled camera with its 180-degree flip-up monitor and a variety of creative functions. The GF7 will be available at panasonic.com and photo retailers.

The rear monitor is a 3.0-inch 1,040K-dot touch screen LCD. It offers not only high visibility but also intuitive operation with touch control. The monitor tilts up to approx.180-degrees and puts the camera into Self Shot Mode automatically. In the Self Shot Mode, a variety of functions for selfie – Face Shutter, Buddy Shutter and beauty functions - are enabled. With Wi-Fi connectivity, users can connect the camera to their smartphone / tablet to expand shooting flexibility. Pairing the camera and the smartphone is quick and easy, even without a need of inputting a password. It is possible to use a smartphone / tablet as a multi-capable remote shutter with a monitor. With the Instant Transfer function, photos are automatically sent to the smartphone / tablet immediately after shooting. On the other hand, both photo and video can be archived to a computer via the wireless access point (router) at home. The GF7 now integrates Jump Snap which lets users to photograph themselves jumping as if they are flying in the air using a remote control function via Wi-Fi.

The photographic performance of GF7 is excellent for a broad range of photographic expertise. It enables end-users high-quality image capture with real-life details through high resolution, image rendering and color reproduction. Taking full advantage of a 16.00-megapixel Digital Live MOS Sensor and a Venus Engine, images are produced with sharp resolution even when exposed in low-light situations when ISO 25,600 is selected. The Contrast AF System of the GF7 excels in both speed and accuracy by exchanging the digital signal between the camera and the lens at max. 240 fps. A variety of extensive AF functions including Face/Eye Detection AF, Low Light AF, Pinpoint AF and One-shot AF enhance usability to help in a wide-range of shooting situations.

The GF7 also features full HD 1920 x 1080, 60p (60 Hz) high quality video recording in AVCHD progressive and MP4 with stereo sound. The practical full-time AF and tracking AF are available in video recording as well. The cinema-like 24p video with the bit rate of max. 24 Mbps provides richly expressive afterimage with overwhelming image quality. The GF7 features a new video recording option called Snap Movie Mode which lets users record video in designated short period of time (2/4/6/8 sec.) as they shoot “moving photos”.

Last but not least, the iA(Intelligent Auto) mode and the Scene Guide make GF7 easy to use even for beginners. Portrait, Child, Scenery modes, which are used often, have respective shortcuts on the dial.

Available in black and pink, with a 12-32 kit lens, the GF7 boasts a sleek, stylish profile in traditional camera design. Its small size enables users carry it around and enjoy creative, high quality photography with the unlimited potential of an interchangeable lens system camera.


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